If there were a stock car race between all the frauds, egomaniacs and two-faced weasels I've ever covered, Lane Kiffin would have the pole position all to himself.

Kiffin is a used car salesman with a whistle. Wait, that's not fair to used car salesmen. He ditched Tennessee for USC after just 13 games. The remaining five years on his contract, the players he left behind, the nine high school recruits who planned to enroll early, they all meant nothing to Kiffin.

Kiffin doesn't care. That's because Kiffin is about Kiffin. He sold Fords on Monday, Chevys on Tuesday. Just change the business card and the mailing address. His scorched-earth coaching policy isn't concerned with collateral damage.

All that bluster about beating Florida, and singing "Rocky Top" all night long? Nothing more than a Hefty bag full of Kiffin verbal garbage. All those recruiting pitches he made? Empty promises. (By the way, full disclosure: I'm a Tennessee grad.)

Whatever happens, it will take years for Kiffin to patch and caulk the gaping holes in his credibility. If you were a recruit, why would you believe a word he said?

On the December 2008 day he was introduced as Tennessee's head coach, Kiffin told reporters: "I want the Tennessee family to know this: This is what I'm going to give you. I'm rolling my sleeves up and going to work. I'm not promising you how many wins, how many championships. I can't do that ... but I can tell you this right now: No one is going to outwork us. No one is going to outwork me as a head coach and no one is going to outwork our staff that we put together. That's the promise I'm giving you, the wins will come after that."

All seven of them.

Some promise, eh?