UCLA Planning For Better Communication & Information On Pauley Renovation
Last week I wrote this post lamenting the lack of communication from the Morgan Center and UCLA about the Pauley Pavilion renovation. My issues with the renovation itself aside, the renovation's biggest problem was the communication, in my opinion. So many questions I had about the project when it was first announced had yet to be answered over 600 days later. There was very little communication about the project at all since the initial announcement.
Whether it was about the plan itself, the status of the fundraising, the work being done on the arena or anything at all regarding the renovation, the Bruin community was left in the dark. After I wrote my post, I got an invitation from Mark Harlan, Senior Associate Athletic Director of External Relations, to meet him at the Morgan Center and discuss the project.
The two things that Harlan is most involved in with regarding the Pauley renovation is securing donations and communication about the project. Having been hired somewhat recently and not being involved in the renovation planning process, Harlan couldn't answer all of my questions about the plan itself, but we are working to get those answers. What he could speak towards was the communication about the project and if the plans he outlined come to fruition, the Bruin community should be much more plugged into the process than they have been.
One of the first things that the two of us agreed upon was that the communication needs to be better. I've already written a post on the communication failings in the past and I'm sure that you all can pen your own posts about your frustrations with the communication, but the future plans do give reason for hope. There are several things in the works that will hopefully keep the Bruin community well informed of all future progress about the renovation.
In the next couple months, UCLA will have virtual tours and a seat viewer of the renovation. Working with IOMedia, UCLA is putting together virtual viewers that will allow anyone to go online, get a virtual look at the renovation and also get a snapshot of what the view of the court will be from each section (to see IOMedia's past work on these virtual viewers, check this out, as well as this and this). Harlan showed me some of the initial work they have done on the virtual viewer and it's impressive. If nothing else, it definitely gives you a more detailed look at the arena and a feel for what it will be like inside after the renovation is complete.
When construction gets well underway during next season, Harlan also has plans to begin hard hat tours, an idea Harlan is bringing over from him time at Arizona. Exactly how it works out and how one gets to go on these hard hat tours is undecided, but people will have the opportunity to put a hard hat on and walk around the stadium during the construction to see how construction is going and where the work is going in.
For those that aren't local and can't get to Westwood, there will be more updates online to keep Bruins apprised of the progress. Regular updates from the project manager are planned so not only are their pictures to show progress, but someone who knows what exactly is going on at the site will be able to explain the details.
Probably the most exciting possibility for better communication is something that isn't a sure thing or even 100% in the plans yet, but it came from this community so I wanted to pass it along. When I asked for questions or input on what the Bruin community wanted to hear about the project, the idea of Dan Guerrero doing a Q&A with Bruins that could be videoed and give the community a chance to ask Guerrero himself some questions about the project. I passed that suggestions along to Harlan, who responded with, "that's a great idea. I love stuff like that." Clearly, this isn't something in the books and ready to go, but in lieu of an entire post lamenting communication, the fact that a suggestion from the community is now at least in a brain over at the Morgan Center is a step forward and hopefully the idea becomes a reality eventually.
Now, all of this sounds like great stuff and while Harlan was nothing but welcoming and forthcoming with me so I have no reason not to believe a single thing he told me, the Morgan Center does have a spotty record with these things so the real progress will be made when these plans are put into action. Nonetheless, the plans going forward do sound like a major step forward and the meeting in itself, which was initiated by the Morgan Center, is a tangible step forward.
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Still much to be answered
Ryan, this is a good first step, and I appreciate your efforts, but there there were a laundry list of questions presented by us when you first proposed this meeting, and most are still unanswered.
My main concern is the seating bowl. Virtual Viewers seem nice, but my question is pretty direct and answerable – have there been any changes to the seating configuration, and are any planned?
No doubt
I’m still unconvinced that the project is the best it can be or should be. I got a couple answers on the plan itself, but not on the major concerns I have. I was told that they would speak to other people directly involved with the planning and who know the project better to get those answers though.
The project is still a major question mark in my mind and hopefully we’ll be able to clear things up soon, but the communication about the project is completely independent of the project and the strength or weakness of the project should be irrelevant to the quality of communication so to the end, things are planning to get better. Hopefully they do.
Two roads diverged in a wood and I – I tweeted my followers to ask which I should take
by Ryan Rosenblatt on Jan 27, 2011 11:33 AM PST via mobile up reply actions
Truth is communication is too late
The communication that was needed was about the actual plan for the renovation. SB526’s comments on sight lines is one of the most obvious. My guess is that the arena will be upgraded but I am going to be stunned if we feel it is worth the money when done.
The reason I say that is because the arena is simply not top notch. I am sure there will be more bathrooms and concessions which will improve it. But the fundamental design is not changing and I do not see how the overall ambiance will change for the better.
Communication about the progress of construction is nice, but after thought.
(PS this is true about the Rose Bowl changes too. I am sure most attendees would appreciate shade for the summer games but we are getting luxury boxes instead. I do understand that UCLA has less voice in that but it was worth making the comment.)
PPS It would be really nice for those of us attending the games if there was more communication on construction around Pauley each game. It would be great to know, for example, that the on ramps to the 405 at Sunset are closed before getting stuck in the traffic game with all the other Bruins.
by Bruin Dad and Grad on Jan 27, 2011 2:50 PM PST reply actions
Great Experience with Mark Harlan
I just thought I would relay a great conversation I had with Mark Harlan this afternoon. When I saw in this article that UCLA had hired someone new to handle external affairs/communications, I thought I would give him a call to recount something that happened at a UCLA basketball game a few years back. I had left a message with UCLA Athletics when the event occurred but heard nothing in return. This was a concern because it involved an accidental injury that really required a call from UCLA staff to check in.
After I saw that Mr. Harlan was in charge of communications, I gave him a call this morning. He returned my call this afternoon and was absolutely perfect in his response. He truly listened to my concerns and wanted to let me know that safety was taken seriously at UCLA and that he appreciated my comments and the time I took to relay my concerns.
I think this is a great start for UCLA and its apparent renewed effort at communications. It’s a great start!
You tube questions might work with DG
I don’t know if people saw what youtube and the President did today, but youtube set up a place where people could enter questions and then everyone could vote thumbs up, thumbs down to prioritize the questions. Maybe UCLA could set something like that up. Then the whole Bruin community could take part, no matter where they live.
Go Bruins!
answers not updates
Ryan,
While I do sincerely appreciate your energy in posting updates here, I can’t help but notice that most of our concerns remain unanswered. What did you talk about in there aside from hard hat tours and seat views? What were his answers about student seating, floor design, bowl seating, etc.? What’s their take on additional food vendors and, most importantly, filling the arena with a dynamic pricing model of some kind? I’m sorry Ryan, because I know you’re infinitely more involved with the Morgan Center than myself, but we need to make more out of these chances to link up with key individuals and ask the questions we, as the fans, are clamoring for.
As I said
we’re working to get those answers. I don’t know many people who have been as outspoken about their issues with the project as I have so I’m not trying to cover for the Morgan Center. I still have a ton of issues with the project and I’d like some answers on them. Right now, I’m working with the Morgan Center to get those answers and when I have them all, I’m going to put them all together.
Two roads diverged in a wood and I – I tweeted my followers to ask which I should take
by Ryan Rosenblatt on Jan 28, 2011 1:05 PM PST up reply actions
Great Example for Harlan - MSG
I looked at the links for the virtual tours, and was really interested in the one for the Knicks, i.e. Madison Square Garden. MSG is around the same age as Pauley, and has at times also been considered outdated and hamstrung with limitations. Like Pauley, instead of demolition they have decided to retrofit. The virtual tour features the current MSG, while another huge remodel will begin this year.
Here’s the point – take a look at how many seats they cram into the lower bowl of MSG. Similar yawning areas behind the basket, similar low slope, but they cram as many seats as possible near the court and make it work. My question is, why can we not do the similar at Pauley? If you look at the current Pauley plans, it seems like we could put many more bleachers on the floor level. We may perhaps lose a few snack food stands, but wouldn’t it be much better to put pricy seats there anyway? It would certainly help the atmosphere, and give dedicated season ticket holders a better chance to get closer to the court.

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