NYT CFB Writer Channels BruinsNation, Blasts Dan Guerrero’s Hire of Jim Mora

Enough said.

INTER-ATHLETIC DEPARTMENT MEMO (CONFIDENTIAL)

To: Mr. Dan Guerrero

From: Jentz

"Look, Dan, we are going to have some natural attrition in the WAF ranks after last FB season, this BB season and the poor hiring of Mora to replace Slick Rick. Now, at the same time, we will keep some die-hard WAF donors that will keep shelling out money no matter what. Anyway, I digress. So, at the same time, some former WAF donors that left over the Dorrell and Rick eras will come back to try out the new coach. And some may actually like the hire. So we crunched some numbers from the last three coaching changes, developed an algorithm for factoring in the economy, the record in FB, the relative looks of the dance team, the performance of Gordon Henderson in conference home game nation anthems, plus selected card stunts by the rally committee, but only those after school starts and before the winter break, average attendance, normalized it for the "I Be Headin’ to the Wood Someday" and the "I wants to be Joe Someday" promotions, adjusted it for concessions by type quantity and volume per paid attendee, and reduced it based on the increase in stank in the RB bathrooms due to age and lack of maintenance. Here’s what we found out: If we send out a promotion to push the WAF immediately after the Mora hiring we will kill two birds with one stone. Based on the data, we will have a .00659872 increase in WAF donors Year-Over-Year, and (2) by pumping out various messages from UCLA, we will deflect some of the attention on the bad hire, thus further enhancing the WAF revenue because the stupid and weak will be overcome with blind passion. The full 385 page report, with illustrations and charts, appendices and exhibits will be on you desk in the morning!"

"Let’s discuss right after the churro presentation from Sweets and Eats at tomorrows meeting. I’m excited about their projected cost savings by substituting 4.6578 inch churros for the current 4.6580 inch offering. No one will miss the .0002 inches and it should generate $143.62 per home game. However, we must make sure we will not be charged for the new tooling for the shorter die! They have to eat that cost. And, yes, I reminded them to bring you extra samples this time!"

When the NYT is writing about CA sports, you know there s a huge problem.

if he can even spell the word excellence.

First of all I must mention I did not attend UCLA, however was born blue and gold and raised to hate the Trojan by an alumnus Dad who I watched every game with on Saturday my entire youth and early adulthood. I own nothing but UCLA college gear and jerseys and go to games yearly in support of the 8-clap all over the state and jump with excitement when UCLA is on a tear and get frustrated and saddened with all of you when we come up short or fail. I was neutral when ex-CRN was hired but felt everyone’s emotions when reading BruinsNation. That being said….

This hire just angers me!!!! I do hope that somehow and out of somewhere Mora does the unthinkable and brings this program to an elite status where it should be. Yet, the numbnuts in Block and DG tucking tail and running to the easiest hire rather than truly working for a change makes me wonder how in the world do these people have jobs? As it has been reiterated over and over, this was a time for change and a bright new future of excitement, hope and the rebuilding of fans, alumni and top-caliber recruits. Yet here we are going into the Holiday season with the lackluster feeling that all we did was switch the names of the coach and will continue to see a football team compete at a mediocre level while the Numbnuts up top say “We are Awesome, May I have another round please!”

GO BRUINS

When you call (1-310-825-2151), a very accomodating secretary who seems knowledgable of the subject matter will listen, record at least the gist of your vehemence and pass it on. Encrouaged: Include your bone fides (e.g., ‘72 Ucla grad). I also was sure to leave mention that via phone i lobby Sacramento to increase the UC budget by corporate taxation (back when Ucla was almost a free campus for California students, albeit with a strong gpa admissions policy, corporate taxation accounted for that freedom of higher education for those who were qualified, and the economy thrived with such a policy), so i don’t sound only like a more-dismissable sports fan.

Tell the chancellor the AD must be replaced. Suggest the post be filled with a specific name if you have one, as a guide for the lame brained.

BTW we need to read such names for us to recommend on these pages. If we form a consensus on one or two and inundate his office with their specific recommendation, the chancellor may follow his pattern of listening to people who know better than he.

and had a very nice chat with the very polite secretary. I told her I was a professor at Northwestern Univeristy (just in case I needed some academic creditials) and that I wanted to express my concerns regarding the recent hiring process of our new head football coach. I also suggested that the link between academic and athletic excellence is very important and that it should be much stronger at UCLA. I also told her that I thought a good example of the right way to conduct a head football coach could be seen at the University of Michigan (my other school). I asked if I could send an email to the chancellor and she responded yes, at “”mailto:chancellor@ucla.edu" target="_blank">chancellor@ucla.edu." Time to write my emai.

Dear Chancellor Block,

I wrote you the email below 2 weeks ago on the night of our Bruin football team’s embarrassing 0-50 loss to USC. I am flabbergasted that not only has the situation not improved, it has in fact gotten worse. After the hiring of Jim Mora, the UCLA athletic department is now the laughing stock of college football (PLEASE read these two New York Times articles that beautifully describe in eloquent fashion how everyone views the UCLA football coach search process: Guerrero-Led U.C.L.A. Is Taking on Water and There Is Only One Pete Carroll, U.C.L.A.)

I want to be the first to recognize that UCLA is much more than athletics. It is first and foremost an institution of high education, and a very good one at that. However, athletics is an absolutely integral part of campus life at UCLA and part of the university’s very heart and soul. If you agree, then you must remove Mr. Guerrero from his position as Athletic Director. And if you disagree, then you are not the right man for the job of UCLA Chancellor.

Since graduating with two degrees from UCLA two years ago, I have received multiple solicitations to donate money to the university. Despite having the financial means to do so, I cannot in good conscious donate to a school whose administration appears ambivalent towards maintaining the institution’s reputation. Academic reputation and athletic reputation are not mutually exclusive. Success in athletics can bring additional revenue to a school that, if managed correctly, can contribute greatly to academic endeavors as well. Thus, it deeply saddens me to see the utter mismanagement of UCLA’s athletic department. Until Mr. Guerrero is fired, I will withhold donating any funds to UCLA. I know many other alumni doing the same.

MR. GUERRERO MUST GO.

Chancellor Block, please do not disappoint. Make me proud to call myself a Bruin again. I am more than happy to discuss my feelings about the state of UCLA athletics (shared with the vast majority of my fellow alumni) in more detail with you. My contact information is below. Together, let us restore UCLA to the glory and illustriousness it deserves!

I graduated from UCLA dental in 2000 and have seen our football and basketball go into the tank. It is too depressing to even try to argue with a trojan or others about the state of our athletics. Things used to never be like this. How can a chancellor ignore numerous alumni that has flooded his office with calls? I feel Guerrero does not care one bit about the alumni’s opinions. And I am starting to feel that Block does not care either.
As alumni, we allhave financial means to support our alma mater. But, in agreement with you, I am also withholding financial support for UCLA until those clowns are receptive to our demands. I have called numerous times to the Chancellor’s office and the Wooden Athletic Fund but so far, no callbacks. I have for the first time cancel my season tickets to football and basketball. I would rather find something else to do then watch crappy product put out by Guerrero and Block. As of December 10, 2011, with the hire of Moron, my passion for UCLA sports has died.