UCLA Bowl Roundup: National Image of Guerrero’s Football Program, Senior "Talk" & a Flashback
Here we go ladies and gentlemen. This is our last game week of 2010-11 football season. Let's start with the following from a local paper in Colombia, Missouri (that's right Missouri) to get an idea of the national image around current state of Dan Guerrero's football program:
UCLA had to petition the NCAA to be allowed to compete in the Fight Hunger Bowl, because, after losing the Pac-12 championship game, the Bruins have a 6-7 record. The NCAA was willing, but it appears that UCLA is even less excited about playing the game than we are to watch it.
First, the school withheld the expense checks from several players who hadn't attended voluntary workouts during finals week and hadn't turned in their academic exit forms. The players revolted via Twitter, saying they needed that money to eat because the school dining halls were closed over winter break. The irony of starving their players in preparation for the Fight Hunger Bowl eventually dawned on UCLA officials, and they cut the checks.
On Tuesday, those fat-and-happy Bruins participated in the 30-year-old team tradition of going "over the wall." After stretching with their teammates, a group of players, led by seniors, climbed over a wall, skipped practice and probably, you know, caught some waves or married a Kardashian or something.
Ouch. This follows an AP wire story lampooning the Bruin football program as a national joke, which Bellerophon flagged in our X-Mas edition of Bruin Bites. So with this backdrop which includes a core of group of seniors - most of whom haven't showed much discipline on and off the field - Chris Foster from the LA Times ran a story of seniors' reflecting on UCLA's future. Taylor Embree leads it off:
"We need to establish a winning culture around here," senior receiver Taylor Embree said. "We need to create a culture that will allow us to compete with Oregon, Stanford and USC."
This is the same Embree who fired off absurd tweet in defense of over the wall lameness, saying how it had been his "dream". It's the same Embree who equated winning Eagle Banks Bowls with winning Rose Bowls. And yet here he is talking about "creating a culture" that would allow UCLA to compete with Southern Cal. Simply unreal.
So these seniors do not exactly have a lot of room to talk when it comes to opining on the future of our program. They are representing yet another group of players from last 10+ years who are leaving behind a sad underachieving trail of embarrassing losses in winnable games and humiliating defeats that sullied the four letters.
Nevertheless like previous years we do have a student athlete here and there, who stand out as what a UCLA player should be all about. Derrick Coleman is one of those kids, who picked up the mantle left behind by ATV (perhaps those geniuses at WAF should have thought about Coleman for this). Coleman also made some interesting observations in the same piece that are worth sharing. Lets' get to them and couple of other notes after the jump.
Like few others in the LAT piece Coleman mentioned the need for improving facilities. That is not news to us. It is something we have been discussing in detail for a while. If you have not, you should Odysseus's full briefing on this topic here, here, here, here and here.
What stood out to me were the following Coleman's comments on "discipline":
"The discipline outside football has to improve," Coleman said. "I'm not saying it was bad, but it can definitely go up a notch."
Coleman also mentioned players' use of social media as one of those minor problems that are "bad for the program."
He said, "You can't just have a team meeting and talk about it. You see one person bad-mouthing the program, you really have to enforce it."
Coleman's comment on social media is interesting. In case you guys forgot already Jim Mora in his first day as the UCLA coach in Westwood did have a "team meeting" during which he according to one player, "asked the team not to tweet about the school."
I think Coleman is essentially letting Mora know that we are going to need more than just talk from the new regime. If you look through old posts on BN, you will see us getting excited about Rick Neuheisel's comments about the need for "culture change." We all saw how that worked out. We want Mora to succeed badly in Westwood (despite of incompetence and failed leadership of Chianti Dan). However, we are going to need more than new coach rhetoric this upcoming season, starting on January 9th.
It will be interesting to see how Mora not only enforces discipline in this program but also get total buy in. Otherwise 2-3 years from now we are going to read about another group of outgoing UCLA seniors talking about what needs to change with a new coaching regime in Westwood.
Speaking of seniors, who got it done, stumbled into this oldie yesterday on YouTube. This is a preview package of 1995 Bruin football program, featuring Jonathan Ogden, Donnie Edwards and Kevin Jordan:
Note the highlight package against the team from over there. Someone should show that to Mr. Embree and clue him in about how all of that was a little "different" than winning Eagle Bank bowl games.
Let's end the roundup on a positive note though. Despite all the negativity that has engulfed this current group of seniors since they arrived in Westwood, they are getting one last chance on Saturday. A confident and secure coach would have suspended lot of these guys for their last game for the stunt they pulled last week. Johnson is letting these guys off the hook and giving them another chance (they have gotten off easy a lot during their careers in Westwood without having to pay any consequences).
Perhaps these guys will show up at bowl week practices a little humble from the humiliating publicity and come out focused and hungry (no pun intended). If they can finish their career off this Saturday with a clean, disciplined and a solid victory over Illinois, it will be immensely helpful to the efforts of Mora and his new regime to bring back a winning mindset in Westwood.
Talk is cheap. Let's hope these seniors can get it done on the field. It'd be nice to see someone like Coleman walk off the field from his last Bruin game a "winner."
GO BRUINS.
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post-Illinois
Looking further ahead than Saturday, Mora is making all the right noises and does not sound like the kind of guy who is going to be changed by the recent traditions buttressing mediocrity, but rather one who will end them, jumping the wall and going soft and squishy while tackling among them. Whether he has the coaching smarts to end the mediocrre numbers on the scoreboard is yet unknown. Considering our toughest competition in the league, Stanford, SC and Oregon, a spring NFL-level boot camp would be a good start, and something Mora knows how to conduct. ~ Ucla ’72
players
like most people do what is expected. When little is expected little is achieved. When much is expected much is done. That has been our problem for so long. We have expected little and that’s what we got. Seems so far Mora is raising the level of expectation and I am not talking about the sound bite expectations of we expect to challenge for Pac-12 and National Championships. He is talking and acting on the expectations of being a Bruin. He will raise the level of committment, of effort and the level of responsibility of being a Bruin. That alone will raise the level of competitiveness…and should lead to wins and a burning level of feeling of defeated when we lose. There does not seem to be a level of disapointment, anger or frustrations when we lose. Good teams, great teams HATE to lose and work harder after a loss to make sure it doesn’t happen again. That’s been missing from Bruin football… maybe bball too…
Quite the opposite
Bruin fans have been supportive for a long time. Attendance hasn’t dwindled up until Neuheisel’s final years. I for one was very supportive despite the pending loss vs top teams.
After about 5 years of delusion, I came to realize that the coaching staff, players, and administrators need to give us something to cheer about, not the other way around.
Mora needs to give us something to cheer about and Chianti Dan needs to get fired before we begin showing up. Right now, UCLA Football program does not deserve a penny of my support. I have never been so pissed off at my own team.
Absolutely agree. Just asking we don’t light up Mora and judge him on what he does not what we think will happen based on anger and frustration w donut dan
by uclarry on Dec 27, 2011 1:20 PM PST via mobile up reply actions
Go out with a bang..
Unfortunately, Coleman’s teammates dont have the same mindset and commitment. Coleman is a player that I had wished would have been more on the field. Despite his disability, he went out and performed. Im still waiting to see who the DC will be. Defenses win championships.
by Trueblue'09 on Dec 27, 2011 7:45 AM PST via mobile reply actions
I Don't Want to Be the Grinch That Stole Xmas But
CRN said all of the right things, too. Yet, he could not deliver.
To some extent, he got trapped by the culture. I fear the same may happen to Mora.
CRN and CJM shared one quality when hired — they were not in demand and in a weak position to make demands. I think that is why DG hired each of them.
I had great hopes for CRN and supported him. I will do the same for CJM.
But, talk is just talk. I don’t care what he says about discipline or expectations or the social media or any of the other things about which he’s been talking.
He has to win 9 games next year and beat sc.
And, he has to demand that DG keep his promises of improved facilities and a real commitment to football.
In the mean time, we will do our best to get rid of DG so that Mora does not have to drag his dead weight in his uphill battle to bring us to the top of the hill.
sjh
by Class of 66 on Dec 27, 2011 8:27 AM PST reply actions 2 recs
Agree! Not sure if it is the chicken or the egg...
but none of the “in demand” coaches would accept a job at UCLA because of the culture. While it is true that Guerrero completely bungled the search, I don’t think the current administration, with its lack of support for football, could have lured any top level coach to come over, despite promises of a big contract and adequate money for assistants. Until there is regime change, we will have to settle for mediocrity at best.
We could have had Mike Leach
He was not hired, in part because DG is friends with an AD from Texas Tech and, I’m sure, in part because Leach would have come from a position of strength — he was in demand. Leach would have been a fan pleaser and far too strong to put up with DG’s crap.
Said another way — Leach would not have been weak and submissive and DG knew it.
sjh
Neuheisel DID good things in
his first pre season and held together a good recruiting class and hired what everyone thought was a great staff. It wasn’t all talk and even looking back on his first preseason I’d have to give him an A. It was the on field coaching part where he failed.
CJM has done some talking, but he has also reeled in some great recruits, and hired some very well regarded staff. Judging his current performance, I’d give him an A as well. It hasn’t been all talk till now. What we don’t know about, is his ability to teach football at the college level, but I don’t think it is fair to call it all talk. So far, on the only type of work we can measure him on, he looks like he’s done well.
Right
It’s the stage of recruiting and hiring staff. There are some metrics based on which we can judge him and give him good marks. But the output right now – even in areas of recruiting and hiring staff – is based on ability to sell a “vision” – which goes back to “talk.”
RN was very good at it. Mora so far so good. There is nothing wrong with it. It’s part of the job requirement as a good college coach should be able to sell the program. Ultimately it’s results on the field that will matter. So Bruin alums have every reason to be in watchful waiting mode.
Of course none of the pre season stuff matters
IIRC, the Detroit Lions went undefeated in the preseason prior to their 0-16 season. This is akin to kicking butt during the quarter until finals week, then laying an egg on the final to bomb the class.
Dump Dan!
by bruinclassof10 on Dec 27, 2011 12:33 PM PST up reply actions
Sorry for the troubles man. North Campus Major Here
History/Econ. I felt like a WAC team til I actually had to take South Campus GE courses THEN i got rocked.
Dump Dan!
by bruinclassof10 on Dec 27, 2011 7:30 PM PST up reply actions
Prereqs for Econ included the Math 31 series and all students must fulfill Life Science/Physical Science GE requirements
You’ll laugh since my “South campus GE courses” are all entry level classes but hey my North campus major taught me how to write haikus, look at graphs and other “life skills” (no joke I took a class titled life skills to fulfill another GE).
Dump Dan!
by bruinclassof10 on Dec 27, 2011 10:51 PM PST up reply actions
No Joke
South Campus really is a different kind of monster, I was getting rocked back and forth in physiological sciences and then literally ACED both my north campus majors
Or maybe I just chose the wrong freaking campus / major
Walker aside
Rick didn’t bring in any good recruiters.
This staff is full of top recruiters but will still need to prove they can develop the guys they bring in.
Also, please get us a new S&C coach.
Go Bruins!
I didn't assert Neuheisel filled with his staff with ace recruiters
I suggested as a head coach Neuehisel himself was one of the best recruiter in the game.
+1
Agree wholeheartedly with the new S&C coach.
Dump Dan!
by bruinclassof10 on Dec 27, 2011 3:58 PM PST up reply actions
The thing that irritates me most about the Mora Jr. hire is captured in a 12/17 LAT story about how he
relishes his “on-the-job-training.” It’s the headline of the story, not a quote from him directly. However, what it perfectly captures is why I dislike the hire so much. After 10 years of failure, the LAST thing we need is a coach who needs to be trained on the job. What we really needed is someone who could’ve hit the ground running. Mora will inevitably make many rookie mistakes and at this point, the program can’t tolerate that anymore.
IIRC Chuck Bullough also mentioned learning "on the job"
That’s the last thing I wanted to hear from Mora.
Dump Dan!
by bruinclassof10 on Dec 27, 2011 3:58 PM PST up reply actions
+1 Waters
and that’s why we should not dumb down our expectations for him. The talent is there.
Win 9 and beat sc.
sjh
Coleman is now one of my all-time favorites.
Strength on the field and off.
Character on the field and off.
Leadership on the field and off.
On a team with multiple players who thought they could turn things “on and off” whenever they thought they needed to, Derrick Coleman was one of the few guys who you could count on to keep his switch ON all the time — on AND off the field.
M
"It's not who you are underneath. It's what you DO that defines you."
by Meriones on Dec 27, 2011 9:24 AM PST reply actions 1 recs
Coleman is the man
Character on and off the field.
Taylor Douchebag Embree can go back to his daddy’s team and stay there. Embree is more of a USC material and I mean this wholeheartedly. This guy ruins our program on and off field. Watching him make terrible game-ending decisions and fumbling at the worst possible moment make me rage.
THAT ONE DAY
All men women and child would easily jump over that corner wall, and seek eternal peace in mediocrity.
Commitement
I agree, with Class of 66, RN said a lot of the same things. I just hope that DG on his THIRD try will finally get it through his thick head that running a successful D1 football team requires the total support of the Athletic Department. Until I see the practice fields either renovated or moved to the IM fields I am tempering my excitement.
Rick
gave us sound bites,,"my passion bucket is full’ "we expect to challenge for Pac-10 and National Championships’ etc .. he never said anything about what is expected in terms of effort and committment. When the over the wall issue came up for him he said he was disappointed at the timing of it. Then he played let’s make a deal and you can go over the wall if we make a bowl game.. CJM said no more ! We want players who want to be here, who are willing to work to get better,, he didnt say let’s see…
He may have not been anyone’s 1st choice but he’s who we have and he is working hard to show he is the one. We need to give him our complete support and continue to work to oust Dan. Should CJM fail we will stand up and rise against him as we did with Neu, but to take a wait and see attitude strikes as bandwagoning at it’s highest level. We need to get on CJM’s bus at the first stop and not wait until we see out destination before we board…
We need to give him our complete support
No. He will have to earn it. He can do so with a big first year on the football field.
to take a wait and see attitude strikes as bandwagoning at it’s highest level
No. Automatically falling in line with Morgan Center’s BS is how we end up right here twice a decade. That’s stupidity at it’s highest level.
I believe he deserves support...
After all, he hasn’t had anything to do with the state of the program as it resides in today.
Yes, he has said some pretty fancy things, like all new coaches would, but I do believe he has said some things differently than CRN. I feel he has the right attitude and seems to have bought in to UCLA. I mean, he seems to have done his homework about the program.
And yes, he ran off the definition of success in as smooth a way as I have ever seen it done (well not quite as smoothly as Coach used to, but who could). I don’t believe he just memorized that in the last year or two waiting for the right instance to pull it out of the hat.
So, yup, he gets my initial support. But like what I think you really mean, he will have to earn my continued support by what he accomplishes on the field in the next 2 years.
He deserves full fan support
By that I mean, doing everything we can to ensure that Dan Guerrero is fired. It means making sure that everything he needs to have a successful program is there for him.
Go Bruins!
I've heard this song before
The 1st time, it was about a guy named Karl. The 2nd time, it was about a guy named Rick. The Moran Center can’t convince me this song about Jim is going triple platinum until I see that it goes triple platinum.
Dump Dan!
by bruinclassof10 on Dec 27, 2011 11:03 AM PST up reply actions
+1
It’s also interesting how Rick gets crap for only offering sound bites when we’re all supposed to “give (Mora) our complete support” because his sound bites are flashier, shinier, and with 100% more Grit.
Bandwagoning my ass. Seems to me that the only people who are bandwagoning here are those who say we should give unconditional support, considering that anyone who has actually suffered through the entirety of the past decade would know that unconditional support with no results to speak of is a stupid idea.
But you guys
He knows about the Pyramid of Success!
by Nestor on Dec 27, 2011 11:48 AM PST via mobile up reply actions
Precisely, Tydides
If I was more computer savvy, I’d draw up a diagram explaining the whole concept of the blind, faithful fan who contributes to the bigger problem. Why is the term bandwagoner even brought up? We haven’t even won a game in the CJM era. Fans who throw unwavering support to the next guy who provides “sound bites” and looks good in an ad, are part of the problem, not the solution. The solution is demanding accountability and showing that we, UCLA fans are way smarter than accepting mediocrity, bad jerseys, 80-yard practice fields and Word from Westwood “blogs,” not just being blind and accepting the humiliation (thank you, sir may I have another?)
Dump Dan!
by bruinclassof10 on Dec 27, 2011 12:40 PM PST up reply actions
The Douchebag
Is what my friends and I would call him every time he was shown in a play.I remember cursing him everytime he had his hands on the ball because he’d always choke, fumble, or F up a potential scoring drive. We hated this douchebag before this article was ever written. After seeing this article, it appears that I am not the only one who feels this way toward Embree. He’s one of those self-righteous delusional blind fool who speaks with false sense of authority while choking on every important plays. What’s worse is his attitude and unwarranted arrogance. Winner’s arrogance is detestable. Loser’s arrogance is laughable. Embree is the latter.
Taylor Embree: If you ever read this, you do more harm than good to the team. I’ve been watching you for several years and you just severely lack the ability to make good judgments. This is your achilles heel: You make sh!tty judgments on and off the field. This is not some knee-jerk reaction agreeing with the article. I’ve observed you and felt this way for a long time. I know you will never heed to unflattering comments about your performance because your problem isn’t physical abilities; it’s your lack of discernment/judgment.
I have not enjoyed watching UCLA football since Dec 2007. I can’t wait for the post-Jim-Mora-Chianti-Dan era. That’s a long wait, but until then I prefer to play NCAA Football 12 on my PS3 than watch a year-round humiliation. Give us something to cheer about.
Embree represented everything wrong with UCLA football
(seemingly) gifted the WR position, (seemingly) gifted the starting PR spot, given a podium to speak on because of the aforementioned two positions, performance was never held accountable for with benching, got in a fight w/ U of A DB’s and embarassed our university, didn’t improve during his time here (actually regressed) and jumped the ball, even going as far as stating that it was a dream. Goodbye Taylor and hopefully goodbye bad attitude that permeated the UCLA football culture.
Dump Dan!
by bruinclassof10 on Dec 27, 2011 10:50 AM PST up reply actions
You're better than this
I’m not a fan of Embree either, but this is an unnecessary attack. Just using the term “douchebag” weakens your point. I read BN for thoughtful analysis and debate, not for name-calling and insults.
Embree has a lot to learn about being a Bruin. No need to lower yourself to make that point.
Of all the seniors
DC is definitely the one I’ll miss most – a true Bruin all the way. Too bad so many of the others couldn’t live up to his commitment on and off the field.
Mrs. Taz was reminiscing....
…..back in 1984 whenUCLA played Illinois in the Rose Bowl.
The classy Illini fans spray painted Westwood orange and defaced the Bruin. RN and the Bruins didn’t retaliate like some of the thugs we have now (see Arizona game). Instead they went out and hung a beating on them in the Grand Daddy. That was back when if someone disrespected our school, students and alumni – we beat your ass up and down the field.
Wonder if our current AD even has a clue what an embarrassment he has become and how far our programs have fallen under his reign.
I was there with my Dad and brother
it was an amazing beat down.
I had tickets allotted by the Big 10 to Wisconsin and sat amidst Big 10 fans. I cheered my butt off for the Bruins and loved every minute.
sjh
Coach Donahue's focus in that clip is interesting
“Beat SC”. I longed for more than just beating suc during the Donahue years. I remember that promo and watching it sixteen years ago thinking that I wanted more than just a win against those clowns across town and another Rose Bowl trip, I wanted UCLA to be mentioned in the same category as Nebraska / Florida St/ Miami. Today in looking at that clip, I would take a win over u$c.
Go Bruins
TRM
Senior Leadership
It seems like Embree is the spokesperson for this senior class, his stupid quotes always seem to end up in the news. If true, that explains the current state of UCLA football. With Embree, Rosario, Maiava representing the coaches in the locker room and workouts … the on field results are expected. With a few more “high character” leaders like Coleman this team might have achieved more.
The HC sets the goals and develops the culture of the program. If the leaders and players “buy in” to the coaches vision, the team becomes a reflection of the HC. Unfortunetly, RN’s culture was not appropiate for a sucessful college football program. RN might have enjoyed minor sucess at UW and Colorado but he never demonstrated prolonged sucess at any stop. Both those programs were in worse condition after he left than before he took charge. If RN selected guys like Roasario, Embree and Maiava to be his team leaders … he deserved to be fired!
I’m hoping CJM develops a sucessful culture and finds more leaders amongst the returning players that are more like Coleman than Embree.

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