Finding The Next Urban Meyer: Does UCLA Have The Athletic Director to Find Him?
Not surprisingly the post on UCLA having enough resources to hire someone like Urban Meyer generated a bit of reaction online. I will reiterate a point I made in that post. I didn't write it to dream that Urban Meyer will become the next UCLA football coach. Writing that headline was fun but that was not my main point. My point was that the new Pac-12 TV deal should give UCLA enough resources to hire a coach who would be of the caliber of someone like Meyer. It's always good to dream though.
That brings to most important point pertinent to UCLA Athletics right now. What will UCLA do with additional resources and do we have the right people who know the strategic way to spend those extra resources? Ryan addressed the topic yesterday. It is about how UCLA athletics under the leadership spend its resources and whether Dan is the right guy to make decisions such as hiring our next coach. MaconDawg from Dawg Sports made this crucial point while riffing on Denis Dodd's comment about Meyer and UCLA:
The difference is that Jeremy Foley picked Meyer out of a lineup of bigger name candidates who would have killed for the Florida job, while Pac-12 athletic directors have been overpaying for the likes of Lane Kiffin, Ty Willingham, and Dennis Erickson (not to mention Dan Hawkins, who Pac'ed up his stuff in Boulder before the Buffs were Pac'ed into the Pac-12) . If the Pac-12 wants to dominate college football, they don't need more money for coaches like Urban Meyer. They need money for athletic directors who know how to evaluate coaching talent. People like Utah's Chris Hill, who has guided the Utes' athletic department since 1987, along the way hiring Urban Meyer before he was Urban Meyer, then Kyle Whittingham to replace him. By guiding the Utes into a BCS conference, Hill has established himself as one of the premier A.D.'s in collegiate athletics, and perhaps the top A.D. in his new conference. Maybe his colleagues should put some of that cash toward hiring Hill as a consultant and asking him how he did it.
He ended that note with some high quality snark but his bolded point is pivotal - at least for UCLA.
Do we have an athletic director who knows how to evaluate coaching talent? The evidence is not helpful for Dan Guerrero to make a good case. It is well known around these parts that he was not to blame for hiring Karl Dorrell. He had just come to UCLA at the time when Bob Toledo decided to implode. Guerrero - with recommendation of Bob Field - wanted to bring in Mike Riley. Riley and UCLA were so close that Riley passed on the opportunity to coach Alabama. But Toledo ended up losing a classic UCLA bureaucratic turf war as then Morgan Center brass - Al Carnesale and Peter Blackmun - opted for Karl Dorrell and his shiny suit. You can look through the archives in this blog to dig up all the old stories.
Guerrero can thus make an argument that Karl Dorrell was not on him. That is ok but it still didn't make him look like a strong leader who has the personality to build consensus within and operate through bureaucratic inertias at a place like UCLA. Guerrero had a chance to make his mark when he fired Karl Dorrell. He decided to outsource the job search process by hiring a consulting firm who came with a set of recommendations that included Al Golden and John Harbaugh. Both were solid candidates but UCLA ended up with Rick Neuheisel because it looks like he was the only one who was willing to take the job with the condition that he would retain Dewayne Walker as his defensive coordinator.
So we have to ask whether this kind of track record is the mark of a football savvy athletic director? We'd like to give Dan Guerrero a fair shake here but given what has happened with UCLA football during his tenure can we trust him to make another hiring decision? Can we trust him to spend those additional resources wisely?
Oswego Bruin made some good points during yesterday's discussion on how UCLA should spend additional resources:
First and foremost, we need to renovate Spaulding. I don't know how much time you guys have spent on that field, but I've spent plenty and that place is a dump. Piles of equipment, sand, etc, the field is NOT 100 yards, which is inexcusable for a football practice field, and the ridiculous half turf/half grass addition is idiotic at best and (black helicopters) dangerous to our players at worst. I personally would like Spaulding to become the new IM fields, and the IM field (or part of it) to become the football practice field. What better way to show our commitment to football than to have a nice, pristine practice field out there, with the four letters beautifully painted on?
Next, we need to pay for quality assistant coaches in football and basketball. We need to upgrade/expand Acosta at some point as well, though that is not as pressing of an issue. These things are most urgent, IMO.
I find myself in agreement with all that. I think the best case scenario for UCLA fans right now is for Rick Neuheisel (and Ben Howland) to have successful next seasons. For them to be successful Dan Guerrero also needs to make sure he does everything to put them in position to succeed. This includes meaningful investment in both of our major revenue programs so that UCLA is competitive at the national level.
Can Guerrero step up? I honestly don't know the answer. If he doesn't we will need to think about changes at the top not just look at our head coaches. For now though ... it doesn't hurt to dream. It gets everyone thinking.
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DG has been a huge disappointment!
The program and fan base has suffered under his watch.
"Success is never final, Failure is never fatal. It's Courage that counts" - John Wooden.
I don't think DG has the guts
Whether or not he understands coaching talent and how to spot it (I don’t neccessarily believe he does), he’s too beholden to the administration to make such a hire. Urban has had a LOT of his players in trouble in the past. This would drive our university officials batty, because as we all know there is NOTHING as important as reputation. That’s why we don’t allow academic exceptions to kids like DeSean Jackson. It’s also why we lose football games. The higher-ups can accept mediocrity so long as nobody steps out of line. The problem is, successful programs generate significantly better PR than do the few knuckleheads that will inevitably result. Look at Oregon: some football fans know about their troubles and their lawbreakers, but most people know that they WIN FOOTBALL GAMES. They’ve also made enormous amounts of money from their program.
It’s time for UCLA to step out of the dark ages. For so long we’ve been living in a victorian world where the only thing that matters is academic reputation and the opinions of others. I guarantee you, students other than athletes are breaking the law. I would also guarantee you that an equal proportion of normal students and athletes are lawbreakers. Athletes just get the press because, shockingly, they are athletes. You don’t hear about it when Joe Hackeysack gets arrested for setting a port-o-potty on fire, but when Justin Medlock gets a DUI? Front page. We need to join the modern era: we need to hire a coach of the caliber of Meyer, support our program with the money we’ve gained, ATTACK the rest of the conference on the field and in recruiting, market our teams, pay our assistants, renovate our practice fields and facilities, recruit high-caliber, no. UCLA caliber athletes, and punish those that break the rules. We need to do these things, because if we don’t, we will become an afterthought. We’re already headed there now.
"Every day was a good day at UCLA." -Coach John Wooden
The reputation of the university IS more important than winning football games
Do Stanford players get in trouble? Cal players? Last I checked, they’ve been cleaning our clock.
UCLA football’s problem is not that its ethical and academic standards are to high. It’s that it doesn’t have the assistant coaches who can identify talent and develop talent. Nor does it have a Homer Smith who knows how to call plays.
As the late, great Al McGuire once said about UCLA basketball: UCLA has the campus, the beach and the girls. It doesn’t have to cheat.
by Seth Chandler on May 12, 2011 10:14 AM PDT up reply actions
The thing is
Not every kid who gets in on an academic exception is going to break the law and cause a black mark for the University. It is how UCLA chooses to handle the kids who do bring shame to UCLA. The same way we did with kids like Shirley, and the Richardsons (BTW, kids who did get in the old fashion way). UCLA is not looked down upon because they handled the situation in the correct manner.
A bruin is good forever, a Trojan is only good... ahh eff it, just use tin foil
You're Missing my Point
At no point did I suggest we cheat, or even do anything unethical. And whether or not you disagree, admissions standards ARE a problem. My example of DeSean Jackson was meant to show that Cal has more relaxed admissions standards for football players, and you stating that they’ve been cleaning our clocks makes my point. Stanford, while they have “cleaned our clock” for the last two years, enjoyed the success brought about by more relaxed recruiting standards for their football program under Harbaugh’s tenure. They are a microcosm of what we could be if we a) paid our coaches, as I’ve supported many times, b) support our football program, and c) relax our admissions standards to bring in higher quality athletes.
Our reputation is maintained, as Maltbaa suggests below, by our handling of those who break the rules, even if it’s stupid bimbo girls showing their cleavage and spouting racist nonsense on Youtube. Anyone who thinks that, ‘because one (or three) of our players committed a crime, UCLA is a haven for criminals’ is an idiot and not worthy of engagement. The problem is, this is how the administrators think the world views us, or schools that have good football programs that occasionally have to deal with athletes doing stupid things. They read a line in the sports page about Jeramiah Masoli while drinking their $50 glass of Riserva de la Familia, and immediately assume Eugene is Mogadishu, Somalia. They then send a memorandum to Dan, telling him to NEVER let this happen at UCLA. Well guess what? UCLA students do worse things every single academic year than what Masoli did, but we never hear about it, and it doesn’t hurt our reputation, because it happens everywhere.
We should do those three things I suggested, and continue punishing wrongdoers harshly. The Thieving Three deserved to be kicked out. The same goes for anyone stupid enough to do what they did. But guess what? Just because we bring in better athletes does not mean we’ll become the Wild West. After all, how has the cheating of U$C affected their reputation? In football circles it’s completely tarnished. Outside of that? Nobody cares. The people who know think they’re scumbags (they are) but in LA and SoCal and many other places, $C grads are (hilariously) appreciated.
"Every day was a good day at UCLA." -Coach John Wooden
by OswegoBruin on May 12, 2011 11:26 AM PDT up reply actions 1 recs
You're right. I did miss your point.
Well said.
by Seth Chandler on May 12, 2011 1:41 PM PDT up reply actions
I must respectfully disagree.
One of the things I love about UCLA athletics is the high academic standards. ATV is my favorite UCLA footballer simply because he was/is a STUDENT athlete that’s finishing up a degree in applied mathematics – NOT underwater basket weaving. We’re not doing any favors by accepting these ‘exceptions’ who aren’t likely to succeed academically at UCLA (even with all the extra tutoring AND a bogus major). And at the end of the day, when the ‘exceptions’ can’t perform up to their UCLA degree in the workforce, it’s the effectiveness of OUR degree in the marketplace that is limited.
Do we really want to become the SEC? Sure, they play good football, but have you ever spoken to an ex-SEC player? I’m generalizing because I only know a handful, but each and every one of them is a uneducated college graduate. I would personally be ashamed of my beloved UCLA if it turned out that sort of a product.
The standards are there because that’s the line where statistical success is – it’s cruel to set these kids up for likely failure by regularly admitting below the line of proven success. Yes, below the line doesn’t guarantee academic failure, but we’re playing the probability game here and we gotta go with likelihood of success/failure.
There are many ways to circumvent this
while still maintaining our integrity. In too many instances, it is not the athlete’s fault for falling behind academically, when you look at the dismal state of education at many public high schools (and it actually starts in middle school). If UCLA’s role truly is education, you can make a case for bringing in some of these athletes and get them back to the level at which they are supposed to be. It can easily be done via intensive classes in the summer after they graduate from high school.
And lastly, just to take a view outside the box: why couldn’t you view it as getting an education in football? There are many jobs in that field and they are just as respectable as any other. Playing football in college can be view as great training for that.
But hey, what do I know. I’m just the 800 lbs bruin in the room.
I agree.
In many cases, UCLA will be the absolute best instruction many of these players will ever recieve. Just because we bring in players of “lower intelligence” doesn’t mean we can’t help them as much as possible.
"Every day was a good day at UCLA." -Coach John Wooden
Help, sure. But again, it’s the marketability of your degree that is at stake every time “as much as possible” falls short of UCLA standards.
And to be clear, I make no judgement on ‘level of intelligence’. To play football well, one has to have a quick mind. I only question ability to succeed academically. The two are distinct in my mind. I have no doubt that had they been given the right circumstances growing up, each of these ‘exceptions’ could and would leave UCLA with a level of education at par with the expectations of employers that see those four letters on a resume. The question is how likely are these ‘exceptions’ to do so when under-preparation forces them to start from behind at one of the toughest and most highly respected academic institutions in the land?
UCLA can help the ‘exceptions’ achieve their best, sure. But if their best isn’t likely to maintain the UCLA tradition of academic excellence, is helping them really UCLA’s problem? Again, very Draconian, but such is life.
actually ...
I am all for offering a degree in football (or other sport) – it’s more transparent that way.
But (and I know this is highly Draconian of me) I believe that at the most fundamental level, each individual is the party solely responsible for his/her success/failure – not the ‘system’. Notwithstanding, it’s irrelevant whose fault it is that these kids are underprepared. The salient issue is what UCLA is supposed to do with them given the fact that they are underprepared.
Intensive summer courses prior to matriculation may help some to become prepared, but that skirts the issue of what to do with the ones who ultimately fail to be prepared. Do we admit them anyway because they play damn good football? I don’t know the answer to this, but the question I wanted to raise above is whether it is fair to put these kids in a situation where they are statistically unlikely to succeed, all the while chanting some feel good ’ anyone can do it’ mantra, blissfully ignoring the numbers of non-athlete drop-outs who couldn’t hack-it with triple the time to study and great high-school GPAs and SAT scores, simply because we want to put a few more W’s on the schedule?
I hate it when my port-a-potty gets hackeysacked.
by Bruinut on May 12, 2011 6:09 PM PDT via mobile up reply actions
On a more frightening note,
I’ve heard some Bruins fans on BRO and elsewhere discussing the possiblity, if Kiffykins has a bad season across town, of $C reaching out and getting Urban Meyer. The thought, quite frankly, is terrifying.
"Every day was a good day at UCLA." -Coach John Wooden
I am sticking with Neuheisel
He is a BRUIN through and through and he bleeds blue and gold and I think he will do fine this coming season. Not very good of us writing him off already. GO BRUINS!!!
by Forever a Bruin on May 12, 2011 3:51 PM PDT reply actions
I understand what you're saying, but that really isn't the point of this post.
Think of it this way; If CRN turns in a couple NC seasons, we should be able to afford to keep him without any budgetary excuses.
by AllHailMightyBruins on May 13, 2011 9:07 AM PDT up reply actions
My 2 cents.
First off, I have to say that I pretty much agree with everything that OswegoBruin wrote in his post. Now I want to give my opinion regarding Urban Meyer. Before we even think about trying to get him, we first have to see how our team does this year under Neuheisal. While I do want him to succeed and give us a winning season, there are other things that we have to look at. Not only must he win but he also MUST beat south central this year! In the games that he does win this year we also have to look at how well we did in winning those games because our strength of schedule is much easier this year than last years. In other words, what good is it to have a winning team this year if we just barely squeak by inferior teams like San Jose State? Neuheisal is a bruin through & through & like I said earlier I really do want him to bring our program back to where it should be, but if he does not get it done this year, than he should not be brought back next year. Also, if he does not return next year then I say that we put all off our resources into getting Meyer to become the coach of the Bruins. Depending on how South Central does next year they may be in the hunt for a new coach also so it is imperative that we start sending out feelers to Meyer during the season should our program not live up to expectations. Why wait until the season is over? The powers that be need to know that it takes money to make money & just by hiring him by his name alone will make every recruit want to come play at UCLA. It is just like they said in that baseball movie with Kevin Costner, " If you build it they will come". The same logic applies here, if you start winning games, they will come. We have to start winning games to be acknowledged as a really good football team instead of a doormat as is presently. GO BRUINS!!!!

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