Wonder what could happen to UCLA if booted Chianti and replaced him with a competent and aggressive leader in charge of the athletic department? Well, you don't have to look any further than the current commissioner of the Pac-12. From Dennis Dodd of CBSSportsline.com:
Under Scott, the Pac-10 hit the reset button. Success has come so sudden, the satisfactorily expanded league was able to walk away from Texas and Oklahoma last September, filled coffers already guaranteed.
The conference's new media rights deal made it No. 1 in that category -- for the moment. In May 2011, the Pac-12 announced a 12-year, $3 billion deal with ESPN that was a college conference record. Scott later said Pac-12 Media Enterprises, a holding company that bundles sponsorship, licensing and digital rights, could be worth another $1 billion over a 7-to-10 year period.
There won't be a device on which you can't watch Pac-12 content. Some of it is going to take a while. Older, stuffier leagues will huff and puff rebuttals but the West Coast Dozen is coming.
Dodd has a rundown on how the conference has changed (for the better) under Scott. He makes a good point about how the changes have led number of conference teams to put focus on football. He also throws in this (emphasis added):
Part of the reason that sleepy, West Coast conference was so sleepy was its football outside of USC. UCLA has fallen off the map. Despite its recent excellence, Stanford has never been known for paying top dollar for coaches. The league itself didn't have a coach among the top-10 highest paid. Cal hasn't had a quarterback of note under noted quarterback Jeff Tedford since Aaron Rodgers.
Well - we all know who is one of the chief culprit for this problem. The jury is out on Jim Mora as a desperation hire, from nother botched dysfunctional Chianti coaching search process at UCLA. We are all rooting for him to successful with a big season in his first year. But no matter what he does this season, UCLA football will not be served well if the athletic department continues to be led by the Tom Hansen equivalent among college ADs.