There are those who deflect criticism from Doughnut's failure with revenue sports by pointing to success with non-revenue sports. Cross-country is an example of Doughnut's "leadership" in many non-revenue sports, when he can't ride the coattails of a coach who was already on the scene when he became AD.
Doughnut hired Mike Maynard in 2009 to run the track and cross country programs. Forest Braden came in at the same time as an assistant coach, with primary responsibility for cross country. In those 5 years, the men's cross country team has a high water mark of a 13th place finish in the NCAA's in 2012, and has not qualfiied for the nationals in any of the other 4 seasons, including this year. In those 5 years, the women's team has never qualified for the nationals.
Meanwhile, in 2013, 3 men's teams and 4 women's teams from the Pac-12 qualified for the nationals. So it is not a regional problem, just a school problem.
The 13th place finish, by the way, was the highest finish for UCLA since 1985. So Doughnut abided mediocrity from 2002 on, and did not make a move until 2009. And when he made that move, he came up way short.
This has nothing to do with the dedication and determination of our student-athletes. But the job of the athletic director is to give these student-athletes the best possible chance to succeed. And by this measure, Doughnut is an epic failure when it comes to his "leadership" of our cross-country student-athletes.
They deserve better.