Via e-mail, yesterday....
Wooden Athletic Fund (WAF) Priority Seating
In 2013, all new season ticket purchases and relocations of existing season tickets will be done according to a new “per seat” donation model, similar to the model in New Pauley Pavilion.
For a map of 2013 season pricing and associated WAF donation amounts
Please note that in recognition of their loyalty to Bruin Athletics, all 2012 UCLA Football season ticket holders may renew their existing priority seat locations based upon their 2012 Wooden Athletic Fund donation level. For questions call (310) 206-3302.
So, next year, since we do not donate $2,500/seat, we will lose our location that we have had since UCLA moved to the Rose Bowl in 1982 (and before that in the Los Angeles Coliseum). Guess loyalty only counts for so much.