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No Joke: UCLA AD Dan Guerrero Named Finalist for Athletic Director of the Year

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The reaction to this on social media has been sharp and swift.

UCLA Athletic Director Dan Guerrero was named a finalist for Athletic Director of the Year on Friday.
Joe Piechowski

On Friday afternoon, the UCLA Athletic Department announced through social media that Bruin Athletic Director Dan Guerrero is a finalist for Athletic Director of the Year.

The first social media post about this appears to have gone up on Facebook at 1pm PT on Friday.

Athletic Director of the Year Finalist

Congratulations to Dan Guerrero on being named a finalist for Athletic Director of the Year. #GoBruins

Posted by UCLA Athletics on Friday, May 26, 2017

Ever since, the reaction to this news has been swift and sharp.

The first comment was posted by William Kurtz.

Athletic Director of the Year Finalist

Congratulations to Dan Guerrero on being named a finalist for Athletic Director of the Year. #GoBruins

Posted by UCLA Athletics on Friday, May 26, 2017

But he wasn't the last to respond. In fact, a total of 59 comments were added by Monday morning.

The most recent comment was this one that was posted yesterday.

Athletic Director of the Year Finalist

Congratulations to Dan Guerrero on being named a finalist for Athletic Director of the Year. #GoBruins

Posted by UCLA Athletics on Friday, May 26, 2017

Here are all the comments, except that most recent one, with the most recent ones first.


A few of those comments really stood out. For instance, this one:

Athletic Director of the Year Finalist

Congratulations to Dan Guerrero on being named a finalist for Athletic Director of the Year. #GoBruins

Posted by UCLA Athletics on Friday, May 26, 2017


Some of the comments rung quite true.

Athletic Director of the Year Finalist

Congratulations to Dan Guerrero on being named a finalist for Athletic Director of the Year. #GoBruins

Posted by UCLA Athletics on Friday, May 26, 2017


Personally, my favorite comment was this one:

Athletic Director of the Year Finalist

Congratulations to Dan Guerrero on being named a finalist for Athletic Director of the Year. #GoBruins

Posted by UCLA Athletics on Friday, May 26, 2017

The reaction wasn’t just restricted to Facebook. Twitter users also reacted to the news too and their reactions mirrored the ones from Facebook.

While not particularly descriptive, this was the first reply shown on Twitter.

Here are the rest of the Twitter replies.

Rather amazingly, both posts are still up as of 6 am this morning.

I won’t be surprised, though, if both the Facebook and Twitter posts are removed this morning.

The fact of the matter is that, if I had a vote for Athletic Director of the Year, it would probably go to Stanford AD Bernard Muir. I’ve previously written about how Muir goes about his business at Stanford.

Not only has Stanford won 10 NCAA titles since Muir became Athletic Director in 2012, but they’ve also won 6 of those titles since the 2015-2016 school year, a period during which UCLA has won just one NCAA title.

It’s also worth noting that the official UCLA Athletics website has removed their famous “#1 in NCAA Championships: 113” tagline from the top of each page.

Yet, somehow, we’re to believe that UCLA’s Athletic Director deserves to be Athletic Director of the Year?


Go Bruins.