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UCLA announced today that the Rose Bowl and Pauley Pavilion will be implementing enhanced screening procedures in order "to provide a safer environment for the public and significantly expedite fan entry in to the Rose Bowl," according to an announcement on the official website.
The enhanced screening procedures includes a "Clear Bag Policy" which limits the size and type of bags that can be brought inside the Rose Bowl.
Additionally, electronic screening equipment will be used at all gates.
This new policy is similar to enhanced screening procedures which have been put in place at other Southern California venues such as the Staples Center, StubHub Center, Dodger Stadium, Angels Stadium, Honda Center, Los Angeles Coliseum, Galen Center and Forum.
This is not a further restriction on what can be brought into the Rose Bowl and Pauley Pavilion. It is only a restriction on the type of container which may be used to carry them.
UCLA will distribute a souvenir logo clear plastic bag to each season ticket account (one per account) prior to the start of the season. UCLA will also distribute simple clear bags through Fan Assistance Tents and Security Bicycle patrols outside of the stadium prior to the first and second games of the season. The UCLA store will sell clear bags on campus and at its store in Area H on game day. Another alternative is to use a one-gallon clear Ziploc bag.
The official site has a list of additional frequently asked questions.